Best Practices for Starting and Managing a Company Page on LinkedIn

LinkedIn is the largest social networking channel in the world for working professionals. 3M™ Window Film dealers have an opportunity to reach a range of industries with messages about flat glass, auto tint and design film. There are many reasons why your company should be engaging on LinkedIn. While a ...

Six Reasons Your Window Film Company Should Be on LinkedIn

Facebook may be the No. 1 social media channel in the world. However, when it comes to reaching business executives and high-level decision makers, LinkedIn is saturated with more than 675 million monthly users from every industry and sector of the marketplace. Whether you own a flat glass or automotive ...

Start Planning Ways to Reach Holiday Shoppers

With Halloween right around the corner, many holiday shoppers have already started preparing for their holiday season. Giving the gift of window tint certainly can help someone style a ride or make his or her home more comfortable. 3M™ Authorized Window Film Dealers should start planning their holiday messages now ...
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Building a Community of Loyal Company Ambassadors on Facebook

Facebook remains to be the largest social media company in the world, with more than 1.62 billion users who actively check their news feeds daily. For years, companies have leveraged the channel to develop loyal returning customers who are willing to tell their friends and family about their positive experiences ...

Communicating in Crisis to Employees

The Coronavirus (COVID-19) has dramatically changed the way of life for your employees in recent weeks. As business owners, this virus has likely changed your daily operations in some form or another. Crisis communications is paramount for you to maintain with your employees. At times like this, fear can be ...

Responding to Online Reviews, Good or Bad

There’s power in the phrase “show, don’t tell.” While what you say is important, what you do also matters - especially when it comes to customer service. Showing a high level of customer service (not just saying that you offer good customer service) is a fundamental part of running a ...

Three Steps to Help Create Marketing Goals for the New Year

The turn of the new year is always a good time to reflect on business goals. Inc. Magazine offered 9 essential steps to creating your business goals for 2020, including reviewing your vision, setting your annual growth goal, brainstorming strategies, prioritizing initiatives and more. To assist you in meeting your ...

Online Reviews: An Opportunity to Guide Customer Decisions

Someone said that online reviews are the best thing that has happened to small businesses. We couldn’t agree more. In today’s world, people don’t just want to read about companies, they want to step up to a podium, share their experiences and pass on their knowledge about companies. Online review ...
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SEO For Your Blog: How to Make Sure Google Is Finding Your Blog Content

Are you writing blog content on a regular basis? Ultimately, your goal is to provide expert information to your customers about window film. How can you make sure that your blog is coming up on a Google search? Braden Becker, senior SEO strategist for HubSpot, provided several tips on creating ...

Writing Blog and Webpage Content That Works

We all have busy lives. Your customers are balancing work, family and home. To make life easier for them, a website should be both easy to navigate and easy to read. Afterall, if your website is cluttered with unnecessary words, consumers will get turned off and simply stop reading. Whether ...

Organizing Your Blog: What Should I Write About?

So, you’ve officially decided to write a blog once a month for your company. Congratulations! Studies show that writing a blog provides dynamic and interesting content on your website, assists with SEO and provides a mechanism for potential customers to learn more about the benefits of window film. But now ...

Basics of Blogging: What You Need To Know

Blogging is one of the easiest ways to provide fresh content, engage readers and spread the message about the benefits of window film on your website. Blogs also help improve your SEO performance because it keeps readers involved on your site – which tells Google that your site is an ...
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